The Legion's Poppy Campaign begins on the last Friday of October and runs until November 11th

Every year, from the last Friday in October to Remembrance Day, The Legion conducts the Poppy Campaign. Canadians have donated money to support the services we provide and to clearly show their recognition of the debt owed to so many Canadians who gave their lives for our freedom.

In Canada, the Poppy has stood as a visual symbol of our Remembrance since 1921. However, its presence over the graves of soldiers, and in the fields of honour, was noted as early as the 19th century after the Napoleonic Wars. The reason for its adoption over 100 years later in Canada was due to, in no small part, Lieutenant-Colonel John McCrae and his now famous poem, “In Flanders Fields”.

After expenses are deducted, such as the cost of Poppies, wreaths and other supplies, all remaining monies are placed in trust to be used in the benevolent support of Veterans and their family members whether they are members of the Legion or not and in the promotion of Remembrance.

Each November, Poppies blossom on the lapels and collars of over half of Canada’s entire population. The Poppy Campaign inspires Canadians to Remember.